Matter Communications, a Brand Elevation Agency known for its integration of public relations, marketing and creative services, has introduced a new set of project-based PR offerings aimed at helping B2C companies build brand awareness and generate visibility within short timeframes.
Designed for consumer-focused companies, these customizable public relations programs are expected to be completed within three to five months and are tailored to support in-house communications teams with high-impact campaign execution.
Anne Lines, General Manager of Public Relations at Matter, emphasized the importance of understanding client needs. “Through our longstanding partnerships with leading consumer brands, we’ve developed a deep understanding of their needs and how we, as an agency partner, can best support in-house communications teams,” she said. “Our new project-based solutions will deliver impactful results for clients looking to build awareness and generate buzz for their products in a condensed timeframe.”
The new service offerings include holiday gift guide outreach, custom influencer campaigns, experiential press events, and tradeshow media relations strategies. Matter’s team will handle all aspects of media and influencer engagement, from building target lists and developing creative concepts to coordinating event logistics and measuring campaign performance.
With a proven track record in media relations, thought leadership, influencer marketing and event management, Matter aims to deliver measurable results for consumer brands seeking to elevate their market presence quickly and effectively.
Founded in 2003, Matter Communications works with companies across healthcare, technology and consumer sectors throughout North America.